Beam Bar Legend

A trade-focused promotion aimed at getting bar and hospitality staff engaged around Beam’s wide range of spirits. We developed a promotion that became New Zealand’s largest bar tending competition – creative included a video, re-marketing and Facebook.

Caci

The Freedom Campaign was a smart way to show women the amount of time and money they could save by thinking about hair removal differently. The promotion took you through a series of questions and then gave you specific information on how much time and money you would save by using Caci.

Hallensteins

Hallensteins Brothers wanted to do something different – instead of the typical TV launch for their new season range they decided to go all in on social media. We worked with them to develop a big social idea and then executed it. We found their key influencers, made a lot of noise and sold a lot of suits.

Kiwi Bacon

With over 80,000 fans, Kiwi Bacon has one of NZ’s most successful Facebook pages – not only due to the numbers, but the resulting engagement and sales results. One of the key promotional elements that has been used is Baconanza – a simple daily sweepstake competition that gives away silly bacon prizes. This has run twice with proven results.

Kiwifaves

Goodman Fielder wanted to create a community where Kiwi’s could share the food they love. To bring this to life online we created a website where people could upload their recipes and stories and we built a Facebook community to keep the stories coming. With over 16,000 Facebook fans and hundreds of recipes in the system, we’ve proved how passionate Kiwis are about their food.

Les Mills

Les Mills International sell their gym programmes to gym owners around the world. The IHRSA conference is the biggest event on the fitness industry calendar and Les Mills asked us to help give their presence ‘wow’ factor. We developed a campaign idea, built the promotional app and sent emails to the IHRSA and Les Mills databases. We engaged with gym owners and got them to find out about the Les Mills programmes and visit their stand at the event.

Playtech

Puhoi Valley

We helped Puhoi Valley launch their new cafe, build the biggest dairy community in New Zealand and sell a whole heap of cheese. We manage their Facebook page and have grown this to near 50,000 fans. Additionally we’ve run a number of promotions – both educational based and sample driving – and they doubled off-promotion sales while we were at it.

Red Seal

Red Seal is a heritage New Zealand FMCG company that needed a new shop front. Instead of just building them a website, we developed a whole new online sales approach which has allowed them to build their brand online and drive sales at the same time.

Skinny

Telecom’s new youth mobile brand. They asked us to help them ‘dominate’ online. Over 3 months we grew their Facebook fans from 11,000 to over 100,000 and quadrupled sales through smart social media buys and some engaging promotions. One of the most effective campaigns was TXT Bomb where we educated their market about a new product (0-75% market awareness in 3 weeks) and grew our marketing database exponentially at the same time.

Telecom

TVNZ 7Sharp