Who we are
We’re a strategic digital marketing agency based out of Auckland, New Zealand. What’s a digital agency? Just like a regular advertising agency except we only do digital (think Facebook, Google, viral videos, banners, search & websites too).
What we do
We help companies grow. We work with our clients to help them get demonstrable business growth. To do this we shape an insight-led marketing strategy then leverage this using a smart digital approach.
Our Approach
Our goal is to help our clients grow through online marketing and digital engagement. A typical project involves an initial phase where a digital strategy is developed to understand the most effective way forward, then we build the required digital assets (website, blog, facebook fan page, ecommerce site, attraction network). Finally we execute the online marketing plan to drive ongoing traffic, prospects and business for our clients.
How we started
Ben Young and Duncan Shand established Young & Shand in 2009 after working with each other on a number of significant client projects. Duncan has a corporate marketing background specialising in strategy, brand and marketing. Ben is a recognised online marketing leader. His blog www.bwagy.com is republished on the NZHerald and was turned into a book. We’re passionate about helping New Zealand companies grow to the next level.
In the Media
“We have definitely seen a surge of interest this year, companies are adding online to their media mix, extending existing campaigns and increasingly running digitally focused campaigns.”
“Digital gets special treatment, it’s the new person in the room, it’s the person wearing the new fashion which isn’t yet in magazines so people aren’t quite sure whether it’s good (or bad).”
“It doesn’t matter where you go or what you sell, the top sales people have a set system and process for getting sales in the door.”
| Date | Headline |
| 01/05/2011 | Be sociable for success |
| 03/04/2011 | Kiwis Harness iPhone Power |
| 24/3/2011 | Ben Young – Are you really performing? |
| 18/01/2011 | Young & Shand take nation’s digital marketing pulse, large growth diagnosed |
| 05/11/2010 | Are we really digital leaders? |
| 05/10/2010 | Marketing by the numbers can quickly turn into spam |
| 09/08/2010 | The best kiwi sales people? They have systems. |
| 26/07/2010 | What are we trying to achieve here? |
| 24/06/2010 | Traffic! It’s a blunt measure |
| 26/05/2010 | Online now 10pc of all Kiwi media spend |
| 19/05/2010 | Words that make me cringe – ‘make it viral!’ |
| 12/05/2010 | People want to belong, so give them a club |
| 04/05/2010 | Facebook Marketing |
| 29/04/2010 | What the iPad means for business |
iTunes Link
Media Kit
Code Snippets
Styleboard
Workshops
Ben Young and Duncan Shand handle workshops around Digital marketing, SEO, SEM, Optimising Adwords spend and Social Media Management.
Speaking
Ben Young & Duncan Shand regularly speak at industry events and corporate functions about digital marketing.
Our people
We’re lucky to have a great team. We also use some of the best freelancers and specialists on projects where there’s heavy hitting to be done.
Duncan Shand
Managing Director
Ben Young
Marketing Director
Daniel Phillips
Group Account Director
Joanne North
Digital Account Manager
Marian Schembari
Digital Account Manager
Evey Burilin
Senior Account Manager
Izac Hancock
Digital Developer
Jesse Kelly
Digital Account Manager
Sean Lewis
Digital Account Executive
Andrew Woods
Interactive Designer
Joe Stuart
Digital Creative
